Expertise:
Creative Direction, Casting, Styling, Props, Location Scouting, Production, Post-Production
Working with Milkshake has been a great experience for us! We came to them with specific and sometimes complex requests, and they always approached everything with positivity and a solutions-oriented mindset. The team is talented, kind, and truly great to work with. We're looking forward to our next collaboration!
– Lihi Fein, Partnership & Production Manager
Playtika, a global leader in mobile gaming, partnered with Creative Milkshake to produce two high-end shoots in Barcelona for their flagship titles, Caesar Slots and World Series of Poker (WSOP). Both campaigns required cinematic production quality, handled end-to-end by our team.
Each shoot was executed across one to two intensive days, with full-service creative planning and international coordination managed from start to finish. We delivered:
Distinct Creative Execution: Caesar Slots leaned into opulence and glamour; WSOP was styled with gritty, high-stakes realism, each brand world built with tailored styling, set design, and location sourcing.
Cross-Border Production Management: While Playtika and Creative Milkshake were based remotely, we maintained seamless communication through visual updates, rapid approvals, and pre-aligned direction.
In-House Post-Production: All assets were edited, graded, and finalized by our internal team, allowing for full creative control and fast turnaround across campaign deliverables.
Flexible, Collaborative Approach: From adjusting scenes on set to pivoting quickly on creative direction, our team met complex requests with solutions-first thinking and a calm, can-do energy.
Lihi Fein
Partnership & Production Manager, Playtika
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From styling and scripting to final cuts, every detail was handled with care and clarity. The result was two visually distinct, campaign-ready productions that brought Playtika’s creative vision to life, on time, on brief, and ready for the world.
Both campaigns rolled out seamlessly across multiple global markets, with assets adapted for diverse formats and platform requirements. Our early alignment on creative direction ensured brand consistency across deliverables, while our in-house workflows kept approvals fast and edits nimble.
By combining meticulous planning with a flexible, solutions-first approach, we were able to translate Playtika’s bold concepts into high-impact visuals that resonated with an international audience.
